The Official Dog Fan Club of the Cleveland Browns
Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound.
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About the Program
Established in 2022, Barking Backers, presented by Milk-Bone, is the Cleveland Browns' fan club for dogs! Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound through unique merchandise, experiences, and timely information geared toward puppy parents.
Did You Know: With over 30,000 registered dogs, Barking Backers is officially the largest organized dog fan club in all of professional sport! We have pups across 50 states and 18 countries.
Our pack gives back, too!
Since launching in 2022, Barking Backers members donated a total of 776 paper towels and raised over $21,000 to various non-profit animal shelters! Know a non-profit animal shelter that needs a paw? Let us know!
Submit ShelterMembership Options
Once a Barking Backer, always a Barking Backer! Memberships are offered annually, with benefits that evolve each season. Premium members fetch additional benefits including first paws at next year's kit. Memberships run April through February yearly. Premium Memberships are sold out this year.
Free Membership
FREEBarking Backers digital membership certificate
Invitation to one in-person event: Howl-O-Ween (Oct. 2026)
Entry into members-only sweepstakes
Quarterly newsletters with four-legged content and offers
SOLD OUT FOR 2026
Annual Premium Membership Kit
$30
Plus tax and includes FREE shippingEverything in FREE plus:
Premium membership kit including dog brush, bandana, dog tag, tote bag, Milk-Bone treats all in a custom box
Priority ticket access for 'all-member' events
Invitation to Premium Members only event: Sniff-ari (Occurred on July 22, 2026)
Invitation to All Member event Howl-O-Ween (October 2026)
Other opportunities/experiences at each 'all-member' events
Opportunity for our 'Dog of the Month' feature
Priority access to 2027 Barking Backers Kit
Perks of being a Barking Backer
Receive quarterly content and offers
Invite to member-only events
Custom-made membership certificate
Entry into a members-only sweepstakes
Why Join Premium?
When your pup holds a special place in your heart, they deserve nothing but the best. Elevate their experience with our Premium Membership, featuring a deluxe merchandise kit and a host of exclusive benefits. Premium Memberships are sold out this year.
| Free | Premium | |
|---|---|---|
| Barking Backers digital membership certificate | ✓ | ✓ |
| Entry into members-only sweepstakes | ✓ | ✓ |
| Quarterly newsletter with four-legged content and offers | ✓ | ✓ |
| Invitation to Howl-O-Ween (Oct. 2026) | ✓ | ✓ |
| Invitation to Sniff-ari (Summer 2026) | ✓ | |
| Priority ticket access for 'all-member' events | ✓ | |
| Other opportunities/experiences at each 'all-member' events | ✓ | |
| Opportunity for our 'Dog of the Month' feature | ✓ | |
| Entry into photoshoot at Huntington Bank Field contest | ✓ | |
| Priority access to 2027 Barking Backers Kit | ✓ | |
Premium membership kit including:
| ✓ |
Events
Join Barking Backers by Mon, October 12 to fetch an invite to Howl-O-Ween!
October 24, 2026
Howl-O-Ween
Free and Premium Members
Get ready for a spook-tacular day with your pup at Huntington Bank Field! We’ve sniffed out some paw-some new activities you won't want to miss. Check out our 2025 event recapto see what makes Howl-O-Ween truly un-fur-gettable!
Premium members receive early access to registration!
Class of 2026
Dogs of the Month
Luna
September 2026
Pawrents: Heather and Jason
Age: 8 years old
Breed: Siberian Husky
Fun Fact: Born in Pittsburgh, but found her way to the Dawg Pound
Hometown: Middleburg Heights, OH
Nemo
August 2026
Pawrent: Matt
Age: 4 years old
Breed: Pembroke Welsh Corgi
Fun Fact: Named after the fish in Finding Nemo
Hometown: Lakewood, OH
River
July 2026
Pawrents: Carlina & Tom
Age: 8 years old
Breed: White Labrador Retriever
Fun Fact: Loves treats, walks, and carrying toys
Hometown: Rittman, OH
Meet Our Barking Backers
Doc
Kyah
Maizee
Smokey
George
Moose
Ozzy
Kya
Franco
Ready to Join Our Canine Community?
Join today and your furry friend can officially become a member of the Dawg Pound.
Join Now
Frequently Asked Questions
To become a Barking Backer member, all you need to do is create an account and register your dog by visiting barkingbackers.com/register.
The 2027 Premium Membership will be available for purchase beginning in April 2027. Stay tuned for more details!
There are two membership options - free and premium. There is no cost associated with the 'Free' Barking Backer membership. The 'Premium' Barking Backer membership is annual and does come at a cost. The current cost of the April 2026 – February 2027 Premium Membership is $30.00 plus tax. Shipping is included.
Only one dog needs to have a Premium Membership for your whole household pack to have access to all benefits. But you can throw us a few bones and register each dog for a Premium Membership - it just means more goodies and treats for all! Each additional Premium Membership = one additional kit purchase.
Premium members receive a collectable dog tag, dog brush, bandana, clear tote bag, and Milk-Bone treat all in a custom box. You’ll also receive a Barking Backers digital membership certificate, entry into members-only sweepstakes, quarterly newsletters with four-legged content and offers, exclusive opportunity/experience for each members-only event, an opportunity for our ‘Dog of the Month’ feature and an invitation to 2 in-person events: Sniff-ari (Summer 2026) and Howl-O-Ween (October 2026).
Ruh roh! Sorry, all sales are final once your order has been submitted.
Please email us at BarkingBackers@ClevelandBrowns.com with any questions you may have. The inbox is monitored daily.
Kits are shipped unless purchased on-site at designated Cleveland Browns events.
Our 2026 Premium Memberships are sold out, so Barking Backers Boxes are no longer available for purchase this season. All members will be notified when 2027 Premium Memberships become available.
We understand that your household may change over time. To edit your dog information, please email us at barkingbackers@clevelandbrowns.com.
Yes! Barking Backers memberships make a great gift for a furry friend in your life. Premium Memberships are sold out for the 2026 season, but keep an eye out for when 2027 Premium Memberships go live so you can treat your furry friends!
Non-Profits We Support
